August 22, 2018

In December 2017, the experts at Pantone named Ultra Violet the 2018 Color of the Year for its originality, ingenuity and for inspiring visionary thinking. The color, a dynamic and vivid purple, is a culmination of a shifting resurgence toward the usage of purple in ev...

August 8, 2018

With an over 10,000 person attendance list each year including 1,000+ international buyers, SuperZoo is undoubtedly the most-attended pet industry trade show in North America. It is the perfect stage for brands large and small to garner the attention of the trade with...

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Why Gen Xers Should Be Your Primary Target Consumer

February 19, 2019

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