Founded in 2007 by a group of independent pet store owners, Grandma Mae’s Country Naturals met a demand in the market for an ultra-premium, quality pet food whose ingredients would always be the first priority. Planning to launch new grain-free formulas, the team at Grandma Mae’s looked to redesign its current packaging architecture to increase impact and readability of its benefits, and further enhance its positioning of health and wellness.
We leveraged the brand’s recog
With a focus on providing innovative, high protein foods and treats, WellPet launched its newest product within the CORE brand - CORE RawRev. This high protein grain-free kibble, infused with 100% raw, freeze-dried meat bites, provides maximum protein, natural enzymes and full flavor for your dog to thrive. The luxe brown packaging takes inspiration from the clean, modern aesthetic of european design, offering prominent branding and concise communication of the product benefi