Why “Slackers” Should be Your Primary Target Consumer
Slacker; also known as deadbeat, quitter or shirker. Due in part to the 1990 film Slacker by Richard Linklater, it has also been...
Cultivating a Farm Fresh Product Line
As a pioneer in health and wellness, MegaFood (https://www.megafood.com) provides convenient, real whole-food supplements to its avid...
Pros and Cons of Package Design Research
You find yourself knee-deep in a packaging redesign, ready to elevate your brand and boost sales. You’ve taken all the necessary steps....
